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February 23, 2022

How can you improve shop security?

Article written by: The Veesion team
Reading time: 3 min
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Veesion is a Paris-based security company that has developed gesture recognition technology. Since 2018, we have been detecting so-called robbery gestures in shops and shopping centres around the world. Our gesture recognition software uses the latest advances in Deep Learning to automatically detect gestures of theft in real time at physical retailers in all sectors, based on existing video surveillance cameras. Do you want to ensure the security of your shop? Our anti-theft system is for you!

Why is in-store security important?

Theft is detrimental to shop profitability. The amount of theft (or, to be more precise, shrinkage) can be as high as 3% of a shop's turnover. If shrinkage is poorly managed, it can single-handedly make a store unprofitable.

The feeling of security in shop also has a major impact on the time spent by customers in the sales area, and therefore on the average basket (Perifem - Opinionway, Exclusive study 2018). In an inflationary context, opportunity theft is becoming increasingly frequent, and regular and loyal customers can become individuals who commit theft on a regular basis.

The different types of in-store theft

  • Burglary : it can happen that individuals, noticing a lack of security in a shop, take advantage of the situation to infiltrate the shop when it is closed and commit a theft in addition to a break-in. The damage caused and the theft itself are generally very high, but can be insured.
  • Shoplifting : some customers, despite the presence of cameras in the aisles or even a security guard, still try to steal products by hiding them on their person or in their bags or pushchairs, for example.
  • Internal theft : some thefts are committed by shop employees. These thefts can take place in the stockroom, at the checkout or on the sales floor.
  • Checkout fraud : when customers arrive at the checkout, they may not take out all the products they have taken. They may also take advantage of automatic checkouts to scan only part of their shopping.

How do you secure your shop?

  • Use locked display cases: locking up certain expensive items can make theft more difficult and provide extra protection. On the other hand, this has a negative impact on the level of sales of these products.
  • Installing security gates: installing gates to detect anti-theft devices at shop entrances and exits is one of the security procedures used to prevent checkout fraud or shoplifting that may not have been detected by cameras or security guards. However, these gates do not ring if the RFID tag has been ripped off by the suspect or if the product is wrapped in aluminium.

Hire security guards: preventive human surveillance via security services can be an asset in the fight against theft in the shop. This makes it possible to check customers who are in doubt after passing through a security checkpoint, for example. However, human surveillance is very expensive: almost twenty euros per hour, including tax. A full-time agent represents a budget of sixty to eighty thousand euros a year.

Installing a video surveillance system: as well as helping to deter customers, installing cameras in the shop allows the sales area to be monitored remotely.

Veesion is the first gesture recognition software used to combat theft. We bring to your video protection system the best of Artificial Intelligence to prevent theft in real time.

In the field of video surveillance, Veesion has developed a high-performance tool to help you optimise the security of your shop. We offer you an intelligent anti-theft system based on artificial intelligence that detects suspicious gestures in real time and alerts you.

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